Brooke Martin
German supermarket chain Aldi has become well-known for its low-cost alternatives to high-end products, including candles that smell and look similar to those by candle and perfume giant Jo Malone. Aldi's candles, priced at around £4, have been extremely popular, flying off the shelves and selling out in stores. The Aldi candles mimic the names and scents of Jo Malone candles, such as Blackberry Bay, Lime, Basil and Mandarin, and Pomegranate Noir. While the cheaper price point is a major draw for customers, some have noted potential differences in quality, such as the greasiness of the candle surface and the material and fit of the lid. Nevertheless, Aldi's candles offer a more affordable option for those looking to fragrance their homes without breaking the bank.
| Characteristics | Values |
|---|---|
| Price | $7, £3.49, £24.99, £3.99, $3.99 |
| Weight | 7-oz, 700g, 2.5kg, 300g |
| Burn time | 270 hours |
| Scents | Lime, Basil & Mandarin, Pomegranate Noir, Freesia Pear, Blackberry Bay, Oud and Bergamot |
| Design | Clear glass body with a monogram logo, silver lid, white glass with minimal packaging, matte finish on the jar |
| Features | Two wicks, three wicks, four wicks |
| Availability | In-store, online |
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What You'll Learn
Aldi's Jo Malone-style candles are significantly cheaper
In 2022, Aldi launched another candle, named 'Oud and Bergamot', which was priced at £3.99. This candle was also a dupe of a £62 Jo Malone candle, offering significant savings for customers. Aldi's candles have become known for their low prices and dupe products, and they have gained a cult following in the UK.
The popularity of Aldi's Jo Malone-style candles has even led to reselling on eBay, with some sellers listing the candles for up to four times the original price. Despite some minor differences in packaging and quality, Aldi's candles offer excellent value for money, especially when compared to the high-priced Jo Malone alternatives.
One notable difference between the two brands is the number of wicks. Aldi's candles feature two wicks, while Jo Malone candles typically have one. Multiple wicks can improve even burning and reduce the likelihood of ''tunnelling', which occurs when the candle melts downward and leaves high sides. This design choice not only enhances the user experience but also ensures that customers can enjoy the entire candle without wasting any wax.
Overall, Aldi's Jo Malone-style candles offer a more affordable option for customers seeking luxury fragrances for their homes. With significant price differences, comparable scents, and similar designs, Aldi's candles provide a cost-effective alternative to high-end brands like Jo Malone.
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They are often sold out
Aldi's Jo Malone-style candles are often sold out. In 2017, the discount supermarket released three candles—Black Berry Bay, Lime, Basil and Mandarin, and Pomegranate Noir—that were very similar in scent and name to Jo Malone's offerings. The candles were priced at £3.99, compared to Jo Malone's £44 for 200g, and they proved to be incredibly popular. Shoppers eager to get their hands on the affordable dupes snapped them up quickly, and they soon became unavailable.
The candles were initially a part of Aldi's 'Special Release' range, which changes weekly in stores. However, due to high demand, Aldi brought back the candles and made them a permanent fixture in their stock. Even then, the candles continued to sell out, with some people reselling them on eBay for up to four times the original price.
In 2018, Aldi expanded its line of Jo Malone-style candles, bringing them to the United States. The candles, priced at $7 each, were already a cult favorite in the UK, and they quickly gained popularity in the US as well. The high demand for these affordable alternatives to high-end candles often led to them selling out in stores.
Aldi's hurricane candles, which rival Jo Malone's offerings, have also faced similar issues with stock levels. These candles, available in Pomegranate and Lime and Basil, offer significant savings compared to Jo Malone's £350 price tag. With over 400 five-star reviews, these candles have been extremely popular, often flying off the shelves and becoming temporarily unavailable.
Overall, Aldi's range of Jo Malone-style candles has been a huge success, with their low prices, elegant designs, and delightful scents attracting customers. However, their popularity has also led to frequent stockouts, leaving many customers disappointed and resorting to reselling platforms to get their hands on these sought-after candles.
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They are available in similar scents to Jo Malone candles
Aldi's candles are known to be similar to Jo Malone's candles in terms of both scent and name. The Aldi candles are available in scents like Lime, Basil and Mandarin, English Pear and Freesia, and Black Pomegranate, which are also available at Jo Malone.
The Aldi hurricane candles are also available in the scent "Blackberry Bay", which is very similar to Jo Malone's scent of the same name. The Aldi version of the Pomegranate Noir candle has been described as a "distant cousin" to the Jo Malone candle, with a strong fragrance that fills the room.
The Oud and Bergamot candle from Aldi is another option that has been compared to Jo Malone's candles. It has a woody fragrance reminiscent of luxury aftershave.
These Aldi candles are significantly more affordable than their Jo Malone counterparts, making them a popular choice for those seeking a bargain.
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They have a longer burn time
Aldi's hurricane candles, which rival Jo Malone's, have a burn time of up to 270 hours, compared to Jo Malone's 220 hours. This extended burn time is due to the candles' larger size, which also makes the fragrance stronger. Priced at £24.99, these Aldi candles are significantly more affordable than their Jo Malone counterparts, which cost £350.
The Aldi hurricane candles are available in two Jo Malone-inspired scents: Pomegranate and Lime and Basil. These candles have received high praise from customers, with over 400 five-star reviews. The longer burn time, coupled with the elegant glass jar and sealing lid, makes these candles an excellent value proposition.
In addition to the hurricane candles, Aldi has also offered smaller candles that rival Jo Malone's in terms of scent and design. These candles, priced at £3.99, provide an incredible value, allowing buyers to purchase around 16 Aldi candles for the price of one Jo Malone candle, which typically costs £62.
Aldi's smaller candles have featured scents such as Oud and Bergamot, Blackberry Bay, and Lime, Basil, and Mandarin. These candles have been known to sell out quickly, with some people reselling them on eBay at a much higher price. The popularity of these candles has led Aldi to make them a permanent part of their stock.
Overall, Aldi's candles offer a longer burn time, enhanced fragrance, and exceptional value, making them a popular choice for those seeking an affordable alternative to Jo Malone's luxury candles.
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They have multiple wicks, which burn more evenly
Aldi's candles are a cult favourite in the UK, and the retailer has released several candles that are very similar in scent and name to Jo Malone's candles. Priced at £3.49, it's no surprise that the Aldi candles are flying off the shelves. The Luxury three-wick candle is the perfect centrepiece for a dining table. This 700g candle is similar to Jo Malone's Deluxe candles, which sell for £120. The Aldi version, at £9.99, is significantly larger and has multiple wicks, which burn more evenly.
The multiple wicks in the Aldi candles allow for a more even burn, preventing the common issue of 'tunnelling'. 'Tunnelling' occurs when a candle melts downward, leaving high sides, and it can be prevented by centring the wick properly. The Aldi candles, with their multiple wicks, burn more evenly and reduce the likelihood of 'tunnelling'. This means you can enjoy the entire candle without worrying about uneven burning.
Aldi's hurricane candles, which rival Jo Malone's, are also back in stock and available in Pomegranate and Lime and Basil scents. These candles have four wicks and are housed in elegant glass jars. The four-wick design contributes to a more even burn, ensuring that the candle melts uniformly. With over 400 five-star reviews, customers rave about the scent and value for money.
The Aldi candles offer tremendous value, with some scents mimicking Jo Malone's fragrances. For example, Aldi's £3.99 Oud and Bergamot candle is a dupe for Jo Malone's £62 candle with a similar fragrance. The Aldi candle has a rich and intense woody scent, reminiscent of luxury aftershave. The multiple wicks in the Aldi candles not only enhance the even burn but also contribute to a better fragrance experience, making them an excellent choice for home fragrancing.
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Frequently asked questions
No, Aldi does not sell Jo Malone candles. However, they sell their own range of candles that are similar to Jo Malone's in terms of scent, packaging, and design.
Aldi's candles are priced at £3.49 or £3.99, which is significantly cheaper than Jo Malone's £44 or £62 candles.
Aldi's candles come in various fragrances, including Lime, Basil & Mandarin, Pomegranate Noir, Freesia Pear, Blackberry Bay, and Oud & Bergamot.
