Brooke Martin
Diamond Candles are scented candles that contain a ring inside, with the chance to win another ring valued at $100, $1000, or $5000. Customers can find a $10 ring and a code inside the candle that allows them to enter the Ring Reveal experience on the Diamond Candles website, where they can see if they have won a high-value ring. While some customers have expressed excitement over the ring reveal experience and the possibility of winning a valuable ring, others have described Diamond Candles as a scam, with most rings being worth much less than the price of the candle.
| Characteristics | Values |
|---|---|
| Chances of winning a ring worth $100 | 1 in 100 |
| Chances of winning a ring worth $1,000 | 1 in 500 or 1 in 1,000 |
| Chances of winning a ring worth $5,000 | 1 in 5,000 |
| Price range of the candles | $20-30 |
| Price of a 21 oz candle | $24.95 |
| Ring value identification | Check for '14k' or similar information imprinted on the inside of the band |
| Ring value worth more than $100 | Take it to a jeweler to get a verbal estimate |
| Ring swapping | Possible on a Facebook page specifically for trading rings/candles with other DC devotees |
Explore related products
What You'll Learn
- Diamond Candles' customers have shared their Ring Reveal experiences on social media
- The chances of winning a ring worth $100, $1000, or $5000 are 1 in 100, 1 in 500, and 1 in 5000, respectively
- Winners of high-value rings can choose their style and size from a curated ring boutique
- Customers can swap their rings on a Facebook page dedicated to trading rings/candles
- Diamond Candles was inspired by David and Brenda's love story from the 1980s
Diamond Candles' customers have shared their Ring Reveal experiences on social media
Diamond Candles customers have shared their Ring Reveal experiences on social media platforms, including Facebook, Twitter, and Pinterest. The company encourages customers to record and capture their reactions upon discovering the value of their ring through a virtual wheel that activates their device camera. These reactions can then be shared with friends and family on social media.
Customers have expressed excitement and enjoyment over the Ring Reveal experience, with some admitting that the anticipation of finding a valuable ring is a little silly. The combination of fragrant candles and the possibility of winning a high-value ring has created a unique and exciting experience for customers.
On Twitter, the #diamondcandle hashtag showcases a range of women of different ages sharing their ring reveal experiences. Bloggers have also joined in on the fun, detailing their excitement and admitting to the novelty of the concept. The rings themselves have received mixed reviews, with some customers loving their rings and others finding them gaudy or ill-fitting.
Customers can also trade their rings on a dedicated Facebook page created for swapping rings and candles with other Diamond Candles enthusiasts. This allows customers to exchange rings that may not be to their taste or size for something more suitable. The company's Facebook page also features photos uploaded by fans, showcasing the rings they have discovered inside their candles.
Overall, the Diamond Candles Ring Reveal experience has sparked a social media trend, with customers eagerly sharing their finds, reactions, and experiences with others. It has created a community of enthusiasts who enjoy the thrill of uncovering a hidden treasure within their fragrant candles.
Cracker Barrel's Woodwick Candles: A Cozy Collaboration
You may want to see also
Explore related products
The chances of winning a ring worth $100, $1000, or $5000 are 1 in 100, 1 in 500, and 1 in 5000, respectively
Diamond Candles are scented candles with a ring inside, and some also include a code that gives customers the chance to win another ring worth $100, $1000, or $5000. The chances of winning a ring worth $100, $1000, or $5000 are 1 in 100, 1 in 500, and 1 in 5000, respectively.
Customers can burn down the candle to find a $10 ring and a code that can be entered on the Diamond Candles website to see if they have won a higher-value ring. The odds of winning one of these rings are similar to those of gambling, with most people not receiving a valuable ring. The rings are often worth much less than the price of the candle, and the majority of customers will not receive a ring worth anywhere near the highest value of $5000.
While some customers have expressed excitement about receiving a ring from a Diamond Candle, others have been disappointed with the quality and size of the rings they have received. Some have described the rings as ""terribly gaudy" and "tacky," and the candles themselves as having an unpleasant smell. However, there are also customers who have claimed to have won the $5000 ring, with one person commenting, "I can't believe I won the $5000 ring! I'll definitely keep buying more... the candles themselves are amazing quality!".
The rings from Diamond Candles can be valued by looking for markings such as '14k' on the inside of the band, which indicates a value of $100 or more. Customers can also swap their rings on a Facebook page dedicated to trading rings and candles with other Diamond Candle enthusiasts.
How to Light the Menorah: Replacing Candles Each Night
You may want to see also
Explore related products
Winners of high-value rings can choose their style and size from a curated ring boutique
Diamond Candles offers customers the chance to find a ring worth $100, $1000, or $5000 inside their Ring Candles. The company was inspired by David and Brenda's love story, which blossomed in 1980.
While the chances of finding a high-value ring are slim—1 in 100 for a $100 ring, 1 in 1000 for a $1000 ring, and 1 in 5000 for a $5000 ring—the thrill of discovery has captivated customers. The candles range in price from $20 to $30, and each contains a $10 ring and a code that gives customers the opportunity to win a more valuable ring.
For those lucky few who discover a high-value ring, Diamond Candles offers an exclusive experience. Winners of high-value rings can choose their style and size from a curated ring boutique. This boutique features a selection of rings in various styles and sizes, ensuring that each winner can find a ring that suits their taste and fits perfectly. The process of selecting a ring from the boutique is a special moment for the winners, marking a significant departure from the typical ring-buying experience.
The RingReveal™ experience, introduced in 2018, adds to the excitement. Customers burn down their Ring Candle to find a $10 ring and a code hidden within. They then visit the Diamond Candles website to enter their code and spin a virtual wheel, recording their reaction as they discover the value of their prize. These reactions, shared on social media platforms, showcase the joy and surprise of winners, creating a community of enthusiastic Ring Candle fans.
While some critics have called the concept “silly" and "scammy," many customers have expressed delight at the idea of combining fragrant candles with the thrill of discovering a valuable ring. The rings found in the candles vary in quality, with some customers reporting gaudy or ill-fitting rings, while others have praised the decent quality and stylish designs of their discoveries. Ultimately, the Diamond Candles experience offers a unique blend of home fragrance and the excitement of a "ring reveal", creating a memorable and captivating moment for customers.
Webull's Marubozu Candles: What You Need to Know
You may want to see also
Explore related products
Customers can swap their rings on a Facebook page dedicated to trading rings/candles
Diamond Candles is an e-commerce company that sells candles with hidden rings inside. The company has a large and active online community on Facebook, with over 236,000 fans. Customers often post photos and videos of their "ring reveals" on the platform, generating excitement and engagement.
While it is not clear whether anyone has won a diamond ring from Diamond Candles, the company offers customers the chance to find a ring inside their candles, with some valued at $100, $1,000, or $5,000. The odds of finding these higher-value rings are 1 in 100, 1 in 500, and 1 in 5,000, respectively.
Customers can join a dedicated Facebook page to trade rings and candles with each other. This provides an opportunity for customers to swap their rings if they are unsatisfied with their initial find or are looking for a specific ring. The Facebook community also serves as a platform for customers to connect, share their experiences, and showcase their ring reveals.
The Diamond Candles Facebook page has become a vibrant space for customers to interact and engage with the brand. The company often announces new candle scents and products on the platform, generating a rush of purchases. They also host contests and giveaways, further engaging their audience and offering chances to win desired products.
The combination of candles and rings, two everyday items enjoyed by their target demographic of women aged 18 to 36, has proven to be a successful formula for Diamond Candles. The element of surprise and excitement in finding a hidden ring adds to the appeal of their products.
Dollar Tree Number Candles: What You Need to Know
You may want to see also
Explore related products
Diamond Candles was inspired by David and Brenda's love story from the 1980s
Diamond Candles has its roots in a heartwarming love story that unfolded in the 1980s. The story goes back to the moment when the company's founder, David, was about to propose to his partner, Brenda. He had bought an engagement ring but had nothing to present it with. Knowing Brenda's love for candles, he bought one and, with the ring in one hand and the candle in the other, he found inspiration. This led to the creation of Diamond Candles, a company dedicated to transforming ordinary moments into extraordinary experiences.
David's and Brenda's love story not only inspired the concept of Diamond Candles but also shaped the company's philosophy. The idea of creating "Diamond Moments" stems from their romantic beginning. Each Diamond Candle contains a ring, offering customers the chance to recreate that special moment of discovery. The candles are designed to be more than just a decorative item; they aim to become the centrepiece of meaningful occasions, enhancing moments of sharing, togetherness, and love.
The company's focus on scent is also tied to this philosophy. As smell is strongly linked to memory, Diamond Candles uses high-quality fragrances to create powerful aromatic experiences. By using natural soy wax, paraben- and phthalate-free fragrances, and cotton wicks for a clean burn, they ensure a long-lasting and impactful aroma. This attention to quality extends beyond the scent, with each candle containing a ring, and some even offering the chance to win additional rings valued at $100, $1,000, or $5,000.
While the chances of winning a valuable ring are slim, with odds similar to gambling, the excitement of discovering a ring inside a candle has captured the interest of many. Some customers have shared their positive experiences, expressing delight at finding stylish and quality jewellery within their candles. The combination of scent and the promise of a hidden treasure has created a unique candle-buying experience, attracting those seeking not just a pleasant aroma but also a memorable moment.
The story of David and Brenda, though from the 1980s, continues to inspire modern-day customers. The idea of transforming ordinary moments into "Diamond Moments" resonates with individuals looking to create special memories with their loved ones. Through its unique offering, Diamond Candles has become a vehicle for sharing stories of love, loss, and tradition, as evidenced by the stories shared by its customers.
Lemongrass Candles: Effective Mosquito Repellent or Myth?
You may want to see also
Frequently asked questions
Diamond Candles are scented candles that contain a ring inside. The ring could be worth $10, $100, $1000, or $5000.
Yes, there is at least one person who has claimed to have won a $5000 ring from Diamond Candles.
If the ring has '14k' or similar information imprinted on the inside of the band, then it is worth $100 or more. You can also take the ring to a jeweler to get a verbal estimate of its value.
Yes, there is a Facebook page specifically for trading rings and candles with other Diamond Candle devotees.
