Tyler Brooks
Bath & Body Works' Candle Day is an annual event that features sales and deals on three-wick candles across the store. The event, which has been running for 13 years, usually takes place over three days, starting on the first Friday of December. In 2024, the event took place on Saturday, December 7, and Sunday, December 8, with loyalty program members gaining early access on Friday, December 6. The sale offers the lowest price of the season on 3-wick candles, with prices as low as $9.95, compared to the regular price of $26.95. The event has become a highly anticipated holiday tradition for millions of customers.
| Characteristics | Values |
|---|---|
| Date | Friday, Saturday, and Sunday of the first weekend of December |
| Year | Since 2020 |
| Organizer | Bath & Body Works |
| Participants | Loyalty members and non-members |
| Event type | Annual sale event |
| Event history | Began as a single-day event, now a 3-day event |
| Event days | Friday for loyalty members, Saturday and Sunday for all shoppers |
| Event time | 6 a.m. ET for loyalty members |
| Event location | In-store and online |
| Event price | $9.95 |
| Regular price | $24.95–$26.95 |
| Number of scents | Over 100 |
| Scents | Vanilla Bean Noel, Twisted Peppermint, Winter Candy Apple, Merry Mimosa, Christmas Cider, Sugar Cookie, Black Tie, Peach Bellini, Black Cherry Merlot, Island Margarita, Tiki Beach, Watermelon Lemonade, Coconut Sandalwood, Laundry Day, Japanese Cherry Blossom, In the Stars, Warm Vanilla Sugar, and Ocean |
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What You'll Learn
Bath & Body Works' Candle Day
Bath & Body Works Candle Day is an annual event that features sales and deals on three-wick candles across the store. The event has been celebrated since 2015, and in 2024, it was in its 13th year. The event usually takes place in early December, with the date for 2025 predicted to be the first Friday of December, i.e., December 5, 2025, for Bath & Body Works Rewards members. Then, it is expected to roll out to everyone from December 6-7, 2025.
The event offers the lowest price of the season on 3-wick candles, including Candle Day exclusives and new fragrances. The candles are priced at $9.95, with a retail value of $24.95-$26.95. The sale is both in-store and online, with some stores opening as early as 5 am local time. For online orders, a digital coupon code is required to get the discounted price.
On Candle Day, there is a virtual line that customers must "stand" in. The store pickup option is usually paused on Candle Day, and a standard shipping fee of $6.99 is applied to every online order.
In 2024, the event took place on December 7 and 8, with loyalty program members gaining early access on December 6 across all US stores and online. The early access began at 6 am EST for loyalty members. The 3-wick candles were available in holiday fragrances such as Vanilla Bean Noel, Twisted Peppermint, and Winter Candy Apple.
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Candle Day sales
In 2024, the 13th annual Candle Day sale began on Friday, December 6, with early access for loyalty members at 6 a.m. ET, both online and in-store. The sale continued through the weekend, with some stores opening as early as 5 a.m. local time. The sale offered 3-wick candles at a discounted price of $9.95, with exclusive scents and fragrances for the holiday season, such as Merry Mimosa, Christmas Cider, and Sugar Cookie.
The annual Candle Day sale is a highly anticipated event for candle enthusiasts, with exclusive deals and discounts. It is considered the best time of year to shop for Bath & Body Works candles, even outshining Black Friday deals. The sale typically offers a wide range of fragrances, with over 100 different scents to choose from, including spring previews and holiday-inspired collections.
To take advantage of the sale, shoppers can use a digital coupon code for online purchases, although stacking coupons is not possible due to the limitation of one code per online order. In-store shopping may be preferred by some due to the lack of free shipping options and the pause on the store pickup service during Candle Day. Additionally, the early access granted to loyalty members further incentivizes joining their free loyalty program.
While the dates may vary slightly from year to year, Candle Day sales typically occur during the first weekend of December, marking the beginning of the holiday season. The event is a highly anticipated tradition for customers, with exclusive deals and a festive atmosphere, making it a popular shopping event for candle lovers and gift-givers alike.
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Candle Day exclusive scents
Candle Day is the best time of year to shop for Bath & Body Works candles. During the sale, you can purchase exclusive scents that are not available at any other time of the year. These exclusive 3-wick candles bring the total number of different scents available on Candle Day to over 100.
In 2024, Bath & Body Works Rewards members had early access to the sale, both online and in-store. The sale then opened to non-members on the following two days. However, the most popular items sold out on the first day, so it's worth joining their free loyalty program to access the sale early.
Some stores open as early as 5 am on Candle Day, and there is often a virtual line that you must join. In previous years, a promo code was required to access the discounted price of $9.95, both in-store and online.
While it is currently unknown when the next Candle Day will be, it typically occurs on the first Friday of December.
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In-store vs. online shopping
In-store shopping offers several advantages over online shopping, especially when it comes to events like Bath & Body Works' Candle Day. Firstly, in-store shopping allows customers to physically examine the products before purchasing, ensuring they get their preferred scents and avoiding potential online order mix-ups. Secondly, in-store shopping provides instant gratification as customers can take their purchases home immediately, rather than waiting for delivery. This is particularly advantageous for events like Candle Day, where exclusive scents and designs are released, and customers are eager to obtain these limited-time offerings.
Additionally, in-store shopping during events can be a fun and social experience. Customers can enjoy the excitement of the event, interact with fellow enthusiasts, and even turn it into a group activity with friends or family. The festive atmosphere of in-store events can enhance the overall shopping experience and create lasting memories.
On the other hand, online shopping also offers unique benefits. It provides customers with convenience and flexibility, allowing them to shop from the comfort of their homes at any time of day. This is especially useful for those with busy schedules or those who live far from physical stores. Online shopping often offers a wider range of products, making it easier to compare prices and find the best deals across different retailers.
However, when it comes to events like Candle Day, online shopping may come with challenges. High website traffic during popular sales can lead to technical issues and slow loading times, impacting the overall shopping experience. Additionally, limited-time sales may result in rushed purchases without proper research, potentially leading to buyer's remorse. Online shopping may also involve additional shipping fees, which can offset any savings from the sale prices.
In conclusion, both in-store and online shopping have their advantages and considerations. In-store shopping during events like Candle Day allows for product inspection, instant gratification, and a festive atmosphere. Online shopping provides convenience, flexibility, and a broader selection but may come with technical issues, shipping fees, and a lack of personal interaction. Ultimately, the preference for in-store or online shopping depends on individual needs, preferences, and the specific circumstances of the shopping event.
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Candle Day deals
Candle Day is an annual event hosted by Bath & Body Works, offering deals on their 3-wick candles. The event has been expanded from a single day to a 3-day celebration, usually occurring during the first weekend of December. The dates for 2025 are predicted to be December 5 for rewards members and December 6-7 for everyone else.
During Candle Day, 3-wick candles are priced at $9.95, a significant discount from their regular retail price of $24.95 to $26.95. This sale price is available both in-store and online, with some stores opening as early as 5 AM local time. To access the online deal, a digital coupon code is required.
The event features exclusive Candle Day scents, with over 50 exclusive and six new fragrances introduced in 2024. These exclusive scents are only available during the sale, adding to the regular variety of dozens of different options.
While free shipping from Bath & Body Works is challenging to obtain, the in-store pickup option is usually paused on Candle Day, resulting in a standard shipping fee for online orders. One way to save on Candle Day deals is to purchase a discounted gift card from websites like GCX.com, offering additional savings on top of the discounted candle prices.
Other candle retailers, such as Yankee Candle, also offer sales and clearance items on their website. They provide price-reduced candles with premium features, including long-lasting burn times and true-to-life fragrances.
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Frequently asked questions
Candle Day begins on the first Friday of December and continues through the weekend. In 2024, it took place from Friday, December 6 to Sunday, December 8.
Candle Day starts at 6 am ET for loyalty members.
All 3-wick candles are priced at $9.95 (retail value: $24.95–$26.95).
You can shop in-store, online, or via the Bath & Body Works mobile app.
