
Bath & Body Works' Candle Day is an annual event that takes place over three days in December. It is one of the customers' favourite events of the year, with exclusive deals on 3-wick candles, including new fragrances. In 2024, Candle Day took place on December 7 and 8, with early access for loyalty members on December 6. The event features a wide range of candle varieties, including holiday fragrances, at discounted prices. With its cult following, Candle Day is a highly anticipated sale, offering customers a unique opportunity to purchase exclusive candle scents and enjoy significant savings.
| Characteristics | Values |
|---|---|
| Date | December 7 and 8, 2024 |
| Early access | December 6, 2024, for loyalty program members |
| Candle price | USD 9.95 (retail value: USD 24.95–29.95) |
| Number of wicks | 3 |
| Number of candles | More than 180 |
| Number of fragrances | More than 140 |
| Number of new candles | More than 50 |
| Number of Candle Day exclusives | 58 |
| Candle fragrances | Fresh Cinnamon Rolls, Sugar Cookie, Cranberry & Pomegranate, Fresh Balsam, 'Tis the Season, Winter Candy Apple, Vanilla Bean Noel, Twisted Peppermint, Black Tie, Peach Bellini, Black Cherry Merlot, etc. |
| Number of Bridgerton-themed candles | 3 |
| Limit per purchase | 24 |
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What You'll Learn

Annual Candle Day deals
The Annual Candle Day deals are back at Bath & Body Works, with the highly anticipated event offering the lowest prices of the season on their beloved 3-wick candles. This year, the event will take place over three days, starting on Saturday, December 7, and ending on Sunday, December 8, 2024.
Loyalty program members will get early access to the deals on Friday, December 6, across all US stores and online. This includes members of the free loyalty program, who received early access in 2024. The Annual Candle Day sale is now in its 13th year and has a cult following, with customers lining up outside stores on the morning the sale starts.
During Candle Day, all 3-wick candles will be priced at $9.95, a significant discount from the regular retail price of $24.95 to $29.95. This price is available to shoppers both in-store and online with a promo code. There will be over 180 candle varieties to choose from, with more than 50 new candles arriving just for the event, including seven new fragrances and three Bridgerton-themed candles.
In addition to the sale, Bath & Body Works is hosting a "run up" to Candle Day, with a fun run through the streets of Manhattan on December 5, culminating in lighting a giant 12-foot 3-wick candle to kick off the countdown to Candle Day. The brand is also launching scented billboards and hosting a consumer celebration called "Candle Fest" on December 6 in Hudson Yards' Main Plaza.
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Candle Day 2024
Candle Day is an annual event hosted by Bath & Body Works, and in 2024, it will take place on Saturday, December 7, and Sunday, December 8. The event will be held across all US stores and online.
Loyalty program members will gain early access on Friday, December 6, at 6 a.m. EST, with some stores opening as early as 5 a.m. local time. This year marks the 13th annual Candle Day celebration, and it promises to be bigger and better than ever.
During Candle Day, all 3-wick candles will be priced at USD 9.95, which is the lowest price of the season, with a retail value of USD 24.95 to USD 29.95. There will be more than 180 candle varieties to choose from, with over 50 new candles arriving just for the event, including seven new fragrances and three Bridgerton-themed candles.
In addition to the candle deals, there will be a "run-up" to Candle Day, with a fun run through the streets of Manhattan on December 5, the day before the sale starts. Tara Davis-Woodhall, Hunter Woodhall, and Jordan Chiles will host the run and pass the torch from the New York Stock Exchange to Hudson Yards, where they will "light" a giant 12-foot 3-wick Bath & Body Works candle to kick off the countdown to Candle Day.
This year, Bath & Body Works is also introducing a new way to shop with its "Buy Now, Pay Later" option, available for the first time during Candle Day. So, whether you're a loyal customer or a new shopper, mark your calendars for Candle Day 2024 and get ready to stock up on your favourite 3-wick candles at unbeatable prices!
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Candle Day exclusives
Candle Day is one of the most popular events of the year for Bath & Body Works, with customers eagerly awaiting the opportunity to purchase their favourite 3-wick candles at discounted prices. The annual event has even cultivated a cult following, with shoppers lining up outside stores early in the morning to take advantage of the incredible deals.
In 2024, Bath & Body Works hosted its 13th Annual Candle Day celebration, offering exclusive deals and exciting new fragrances to delight candle enthusiasts. The event took place on Saturday, December 7, and Sunday, December 8, with loyalty program members enjoying early access on Friday, December 6. This early access privilege served as a rewarding incentive for loyal customers, allowing them to shop before anyone else and secure their favourite candles before they sold out.
Candle Day 2024 featured an extensive collection of exclusive fragrances, with over 50 new candles launched specifically for the event. Among these exclusives were the Bath & Body Works x Bridgerton limited-edition candles, a collaboration with Netflix and Shondaland. This collection included the "Diamond of the Season" candle, presented in a brand-new look. Other exclusive fragrances that debuted on Candle Day included "Fresh Cinnamon Rolls," "Sugar Cookie," and "Cranberry & Pomegranate," offering a delightful array of scents to enhance the holiday season.
In addition to the new releases, Bath & Body Works also brought back some beloved fan-favourite fragrances for a limited time. These included iconic scents such as Japanese Cherry Blossom, In the Stars, Warm Vanilla Sugar, and Ocean. With such a diverse range of exclusive fragrances, Candle Day provides an exceptional opportunity for customers to discover new favourites and stock up on classic scents at unbeatable prices.
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Countdown to Candle Day
It's almost here! Are you ready for the biggest 3-wick candle sale of the year? We've got all the tips and tricks you need to make this your best Candle Day yet.
Tip #1: Sign up for Rewards
Get exclusive perks for the big day when you join our Rewards program. You'll get early access to the sale, both online and in stores, and you'll be able to use your $10 off $30 Bath & Body Works coupon.
Tip #2: Try Buy Now, Pay Later
For the first time ever, we're offering a Buy Now, Pay Later option for Candle Day. This makes it even easier to stock up on all your favourite candles.
Tip #3: Start your gift list
Our chatbot, Nora the Mouse, is here to help with all your holiday shopping needs. She'll help you find the perfect candles for everyone on your list.
Tip #4: Don't miss out on exclusive scents
This year, we're launching more than 50 new candles just for Candle Day, including never-before-smelled fragrances. You won't want to miss out on these exclusive scents!
Tip #5: Mark your calendars
Candle Day is almost here! Make sure you know all the important dates and times so you don't miss out on any deals. For our loyal customers, early access begins at 6 a.m. EST on Friday, Dec. 6, both online and in stores. The sale then opens to everyone on Saturday, Dec. 7 and Sunday, Dec. 8.
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Candle Day discounts
Candle Day is an annual event hosted by Bath & Body Works, offering discounts on their 3-wick candles. The event has been a tradition for millions of the brand's customers and candle enthusiasts.
During Candle Day, Bath & Body Works offers significant discounts on their 3-wick candles, with prices as low as $9.95 per candle. This price represents a substantial saving when compared to the regular retail price of these candles, which typically ranges from $24.95 to $29.95. The discount amounts to over 60% off the original price, making it an excellent opportunity for shoppers to stock up on their favourite fragrances or explore new scents.
In addition to the standard discount, Bath & Body Works also offers exclusive perks for members of their loyalty program. Loyalty members gain early access to the sale, allowing them to shop before non-members. This early access period can provide members with a better selection of candles, as some popular fragrances may sell out quickly.
For even more savings, customers can take advantage of the brand's rewards program. By signing up for My Bath & Body Rewards, new members can receive a $10 discount on a $30 purchase. This coupon can be used in conjunction with the Candle Day discounts for even greater savings.
Furthermore, Bath & Body Works often introduces new and exclusive fragrances for Candle Day. These limited-edition candles offer shoppers the opportunity to discover unique scents that are only available during the event. With over 100 different fragrances to choose from, customers can explore a wide range of options to find their new favourites.
To make the most of Candle Day discounts, shoppers should be aware of the event dates and plan their purchases accordingly. In recent years, Candle Day has been extended to a three-day event, giving shoppers more time to take advantage of the discounts. By combining these discounts with rewards and early access, shoppers can maximize their savings and enjoy their favourite Bath & Body Works candles at a fraction of the regular price.
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Frequently asked questions
B&BW Candle Day 2024 takes place on Saturday, December 7 and Sunday, December 8.
B&BW Candle Day starts at 6 a.m. EST.
All 3-wick candles are priced at USD 9.95, down from the retail value of USD 24.95–29.95.
You can shop B&BW Candle Day in-store and online.
Loyalty members gain early access to B&BW Candle Day, but the deals are available to all customers.











































