Jessie Taylor
Affton Coffelt is the founder of Broken Top Brands, a lifestyle brand of affordable luxury products. Founded in 2015 as a candle company, Broken Top has since expanded its product offerings to include home and personal care items such as linen sprays, lotions, soaps, diffusers, and perfumes. Affton, a single mother of three, started the company in her kitchen, driven by her passion for creativity and desire for affordable, sustainable, and healthy products for her family. With the support of her father and a dedicated team, Broken Top Brands now operates from an 18,000-square-foot manufacturing facility in Bend, Oregon, committed to creating eco-conscious and gluten-free products that are loved by customers worldwide.
| Characteristics | Values |
|---|---|
| Name | Affton Coffelt (Affton Coffelt-Shouse) |
| Occupation | Entrepreneur, Founder and CEO of Broken Top Brands |
| Family | Single mother to three children |
| Year of Founding | 2015 |
| Location | Bend, Oregon |
| Product | Soy candles, body wash, cologne, perfumes, linen sprays, lotions, soaps, and diffusers |
| Product Characteristics | Sustainable, organic, eco-conscious, plant-based, paraben-free, phthalate-free, gluten-free, cruelty-free, and vegan |
| Production Space | 18,000 sq. foot manufacturing facility |
| Number of Employees | 23 |
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What You'll Learn
Affton Coffelt founded Broken Top Brands in 2015
Affton Coffelt founded Broken Top Brands, a lifestyle brand of affordable luxury, in 2015. What began as a small candle company has since expanded into a range of home and personal care products, including linen sprays, lotions, soaps, diffusers, perfumes, and more. Coffelt's entrepreneurial journey started in her kitchen, where she crafted soy candles with plant-based ingredients and soy wax, free from harmful chemicals and paraffin wax. Soon, her passion project outgrew her stovetop, and she enlisted the help of her father, transforming her garage into a production space.
Coffelt's dedication to creating sustainable, eco-conscious, and healthy products that were also affordable and luxurious resonated with consumers. Word-of-mouth praise from family and friends in Central Oregon fueled the company's early growth. In 2016, Coffelt took her business online and began selling locally. She approached Newport Market in Bend, Oregon, and successfully pitched her products, marking a pivotal moment in the evolution of Broken Top Brands.
As the business expanded, Coffelt and her team moved from the garage to a spacious 18,000-square-foot manufacturing facility in Bend, Oregon. The company's product line diversified to include sustainable, organic, and gluten-free lifestyle and home goods. This expansion beyond candles led to the development of new product lines, such as the 'Geotanical' collection, which offered an array of scents and products for men.
Broken Top Brands' commitment to sustainability and eco-consciousness extends beyond its products. The company is passionate about reducing its environmental impact and giving back to the planet. As a member of "1% for the Planet," Broken Top Brands has pledged to donate 1% of its total annual revenue to environmental causes. This dedication to both quality products and environmental stewardship has solidified Broken Top Brands' reputation as a leading manufacturer, nestled in the breathtaking Cascade Mountain range in Bend, Oregon.
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The company began in Affton's kitchen
The company began in Affton Coffelt's kitchen. Affton, a stay-at-home mum, was always brimming with creative ideas. She loved candles but didn't always have the budget for luxury products. She noticed that many of her favourite big-name candles contained harmful chemicals and paraffin wax, so she decided to try making her own natural candles using only plant-based ingredients and soy wax. Soon, word spread, and her business outgrew her kitchen. Affton then involved her dad, who became her production guru, and they began making candles in his garage.
However, this space also quickly became too small for their growing enterprise. Affton's passion for family values and sustainable, eco-conscious, affordable, and healthy products fuelled the company's expansion. She struggled to make an impact online initially but found her stride in 2016 when she started selling locally. Her unique, natural candles impressed Newport Market in Bend, Oregon, and they placed her first official order. This pivotal moment cemented Broken Top Brands' place in the market.
Affton's knack for wholesale pitches, combined with her passion for eco-friendly products, sparked the company's growth. She and her dad moved their operations from the garage to a vast 18,000-square-foot manufacturing facility in Bend, Oregon. Their team expanded to include 23 staff members, all dedicated to creating sustainable, organic, and great-smelling products.
Broken Top Brands has since evolved beyond candles. They now offer an array of home and personal care products, including linen sprays, lotions, soaps, diffusers, and perfumes, and a new line of sustainable lifestyle and home products for men, dubbed 'Geotanical'. Affton's commitment to creating affordable luxury and reducing her company's environmental impact has driven the company's success and expansion.
Today, Broken Top Brands is a thriving lifestyle brand, nestled in the Cascade Mountain Range in Bend, Oregon, offering natural luxury home and body products to customers worldwide.
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$16.99
Affton's father helped her produce candles in his garage
Affton Coffelt is the founder of Broken Top Candle Company, a lifestyle brand of affordable luxury products. Affton's entrepreneurial journey began in her kitchen, where she crafted candles with plant-based ingredients and soy wax, free from harmful chemicals. As her business outgrew her stovetop, she sought the help of her father, a production guru, and moved her operations to his garage.
In late 2016, Affton brought her father on board as a crucial partner in the business. Together, they scaled up production and transformed Broken Top Candle Company into a thriving enterprise. The garage provided the space and resources necessary for Affton to refine her candle-making process and increase output to meet growing demand.
Affton's father's garage offered a temporary solution to the space constraints she faced in the early days of her business. It served as a production workshop, allowing Affton to perfect her craft, experiment with new scents, and build an inventory of candles. During this time, she also honed her wholesale pitching skills, which proved instrumental in securing local retail partnerships and driving the company's growth.
The garage marked a pivotal phase in the evolution of Broken Top Candle Company. It was a space where Affton's creativity and perseverance merged with her father's production expertise. Together, they laid the foundation for a successful business, working tirelessly to produce high-quality, sustainable candles that would captivate customers across Central Oregon and beyond. The garage symbolized the power of family collaboration and the entrepreneurial spirit that fueled the company's early success.
As demand for their candles continued to grow, Affton and her father soon outgrew the garage. They expanded their operations to a vast 18,000-square-foot manufacturing facility in Bend, Oregon. This new space accommodated a growing team of staff members dedicated to crafting great-smelling, sustainable products. The transition from the garage to the manufacturing facility marked a significant milestone in the company's journey, reflecting the success and expansion of Broken Top Candle Company.
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The company now has an 18,000 sq ft manufacturing facility in Bend, Oregon
Affton Coffelt founded the Broken Top Candle Company in 2015. She was a stay-at-home mum with a passion for candles, but she couldn't always afford luxury products and was concerned about the harmful chemicals and paraffin wax used in many big-name brands. So, she decided to make her own candles using only plant-based ingredients and soy wax. Soon, her business outgrew her kitchen, and she began making candles in her dad's garage with his help as a production guru.
However, it wasn't long before they needed even more space. Now, the company resides in an 18,000 sq ft manufacturing facility in Bend, Oregon. This facility is nestled in the Cascade Mountain Range, which includes spectacular peaks such as Mt. Bachelor and the Three Sisters. With a tight-knit crew of 23 staff members, the company creates a range of sustainable, organic, and affordable luxury products, including candles, linen sprays, lotions, soaps, diffusers, and perfumes, and a new line of men's products.
Bend, Oregon, is not just the location of Broken Top's manufacturing facility but also the place where Affton first pitched her products locally and felt that her company truly began. It is also the place where Affton, as a single mother of three, has built a thriving business while balancing her family life.
The company's growth from Affton's kitchen to the large manufacturing facility in Bend, Oregon, reflects the dedication and passion that have driven Broken Top Brands' success. This expansion has allowed the company to increase its production capacity and develop new products, solidifying its position as a leading manufacturer of soy candles and sustainable, organic lifestyle and home products.
The 18,000 sq ft space provides ample room for the team to create, innovate, and continue the handcrafted tradition that began in Affton's kitchen. The facility is a testament to the company's commitment to providing high-quality, eco-conscious products that are not only luxurious but also healthy and affordable, fitting seamlessly into the lifestyles of their customers.
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Broken Top Brands offers sustainable, eco-conscious, and affordable luxury products
Affton Coffelt founded Broken Top Brands in 2015 as a candle company. As a stay-at-home mom, Affton had the freedom to experiment creatively and loved candles but couldn't always afford luxury products. She noticed that many big-name candles contained harmful chemicals and paraffin wax, so she began making her own candles using only plant-based ingredients and soy wax. Soon, her business grew through word of mouth in Central Oregon.
As demand increased, Affton enlisted the help of her dad, and they began pouring candles in his garage. In 2016, she started selling locally and pitched her products to Newport Market in Bend, Oregon, landing her first order. This marked a significant turning point for Broken Top Brands. The company quickly outgrew the garage space and expanded into an 18,000 sq ft manufacturing facility in Bend, Oregon, with a dedicated team of 23 staff members.
Broken Top Brands has evolved from a candle company to a lifestyle brand offering sustainable, eco-conscious, and affordable luxury products. The brand now provides an array of home and personal care items, including linen sprays, lotions, soaps, diffusers, and perfumes, and a new line of sustainable organic lifestyle and home products for men, dubbed 'Geotanical'.
Affton's passion for family values and sustainability drives the company's commitment to creating eco-conscious products that are free from parabens, phthalates, gluten, and cruelty-free. Every scent in the collection is unique, blending family traditions with modern expressions, appealing to a diverse range of customers.
Broken Top Brands is passionate about the planet and reducing its environmental impact. As a member of "1% for the Planet," they have pledged 1% of their total annual revenue to environmental causes. The company's manufacturing facility is nestled in the Cascade Mountain Range in Bend, Oregon, surrounded by the majestic peaks of Mt. Bachelor, the Three Sisters, and Broken Top.
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Frequently asked questions
Affton Coffelt-Shouse founded Broken Top Candle Company.
Affton Coffelt-Shouse was a stay-at-home mum with a passion for candles. She wanted to create her own candles that were free of harmful chemicals and paraffin wax, using only plant-based ingredients and soy wax.
Affton Coffelt-Shouse started making candles in her kitchen. She soon outgrew this space and moved to her dad's garage, and now the company operates out of an 18,000 sq ft manufacturing facility in Bend, Oregon.
Affton Coffelt-Shouse founded Broken Top Candle Company in 2015.
